The Gen Z Gamechangers

Jul 25, 2017
The Gen Z Gamechangers

The Internet was a gamechanger for most businesses and professionals, as it changed the way everything worked and how people interacted. However, for me personally the internet was not a gamechanger, it was all I ever knew. Being a member of what the media refers to as “Generation Z”, I was surrounded by technology from […]

The Demographic Difference – Examining the Choices of Millennials, Gen X, and Baby Boomers

Oct 25, 2016
The Demographic Difference – Examining the Choices of Millennials, Gen X, and Baby Boomers

Here at Pace Creative, we’re very interested in what motivates people to make purchase decisions, especially when it comes to the difference a generation can make. That’s why we’ve been looking into what makes Gen X tick and Millennials click, who’s consuming what content and where they’re finding it. And above all else, how does […]

Responsive Design is Now a Necessity

Apr 29, 2015
Responsive Design is Now a Necessity

Smartphones and tablets have changed the way we approach web design and user experience. Nowadays, almost everyone is going mobile, and it is essential for businesses to follow suit. Take a look at the stats in our infographic to find out why!

The Benefits of Investing in Content Marketing

Apr 2, 2015
The Benefits of Investing in Content Marketing

Why do we need content marketing? Research has proven that investing in a solid content marketing strategy can have a tremendous impact on sales, engagement and revenue. Take a look at the stats in our infographic to find out more.